Jim Keyes, Blockbuster
October 26, 2007
Confronted by huge technological advances that may soon make the DVD obsolete, new Blockbuster CEO Jim Keyes must reverse the fortunes of the movie rental giant while also positioning the company to compete in a digital download environment. This month, host Lee Cullum explores how the former CEO of 7-11 hopes to transform his latest venture into a blockbuster.
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