Where Big Ideas are Born

June 15, 2011

Hour 2: Where do the big, game-changing ideas originate? We’ll discuss how people like Steve Jobs, Chris Rock, Frank Gehry and others share similar methodologies this hour with Peter Sims [1], author of “Little Bets: How Breakthrough Ideas Emerge from Small Discoveries” (Free Press, 2011).

Download [2]


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URLs in this post:

[1] Peter Sims: http://petersims.com/

[2] Download: http://podcastdownload.npr.org/anon.npr-podcasts/podcast/77/510036/137206204/KERA_137206204.mp3

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