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Why your kids are obsessed with toy videos

think.kera.org 13

Have you heard of the child star with international reach who got his start by opening boxes of toys? If not, your kids surely have. New York Times writer Jay Caspian Kang joins host Krys Boyd to talk about 10-year-old Ryan Kaji and the $25 million a year toy empire he built with the help of his parents that has major brands angling for partnerships. His article is for The New York Times magazine is headlined “The Boy King of YouTube.”